Printed Media

Overview

Framework:
RQF
Level:
Level 1
Unit No:
R/617/1199
Credits:
6
Guided learning hours:
48 hours

For the full unit details, please download the latest version of the qualification specification. This is available for download on the relevant qualifications page.

Unit Learning Outcomes

To view the assessment criteria and any additional content, please expand the relevant learning outcome below.

1. — Know about the different purpose of printed media.

Types and purpose of printed media:

  • Newspapers
  • Magazines
  • Posters
  • Advertisements
  • Promotional material (e.g. flyers)
  • Corporate material (e.g. business cards)

Assessment Criteria

  • 1.1

    Explore the different purposes of printed media products.

2. — Know about the different tools and techniques used in printed media.

Tools and techniques used in printed media:

  • Hand techniques (e.g. linocut, woodcut, screen print)
  • Mechanical techniques (e.g. letterpress, photogravure)
  • Digital techniques (e.g. Desktop publishing, laser printing)

Assessment Criteria

  • 2.1

    Explore the different tools and techniques used in printed media.

3. — Be able to generate ideas for and plan for a printed media product.

Research sources:

  • Primary sources (e.g. observation drawings, photographs, visits)
  • Secondary sources (e.g. practitioner research, books, websites, blogs)
  • Existing products (e.g. magazine covers, newspapers, posters, CD/DVD covers, advertising)

How to generate ideas:

  • Genre of product
  • Purpose
  • Design brief
  • Mind maps
  • Flowcharts
  • Technical notes
  • Resources
  • Techniques

Planning:

  • Mind maps
  • Design layouts
  • Technical requirements
  • Resources
  • Prototypes
  • Selecting final ideas
  • Meeting the design brief
  • Resources
  • Time management
  • Budget

Assessment Criteria

  • 3.1

    Use different sources to generate ideas for a printed media product.

  • 3.2

    Plan the production of a printed media product.

4. — Be able to produce a printed media product.

Production of printed media:

  • Creating content
  • Preparation
  • Developing alternative ideas
  • Experimentation
  • Test pieces
  • Project management
  • Keeping a production log

Safe working practices:

  • Importance of health and safety
  • Working safely with equipment
  • Working safely with computers
  • Maintaining a safe working environment

Assessment Criteria

  • 4.1

    Use appropriate tools and techniques to create a printed media product.

5. — Be able to review a printed media product.
Review the printed media product.

Include reflections on:

  • how well you worked to produce the printed media product (strengths and areas for development in your way of working)
  • the effectiveness of the audio (how well it met its purpose/the brief)

Draw on:

  • User feedback
  • Own self-assessment
  • Feedback from those who worked with you

Suggest improvements to own work

  • More efficient or effective ways of working
  • Ways to improve the audio

Assessment Criteria

  • 5.1

    Outline the strengths and areas for development of the printed media product.

  • 5.2

    Suggest improvements to own work.