Overview
Assessment Guidance
Portfolio of Evidence
Portfolio of Evidence
For the full unit details, please download the latest version of the qualification specification. This is available for download on the relevant qualifications page.
To view the assessment criteria and any additional content, please expand the relevant learning outcome below.
State how visual merchandising can increase sales.
Describe how visual merchandising displays can be used to promote seasonal sales.
Identify different in-store displays used in the retail environment.
State why retailers choose different displays for different products or purposes.
Outline the importance of store layout to customers and retailers.
Give reasons why retailers with multiple outlets adopt the same layout in all their stores.
Outline the importance of following company guidelines or instructions to assemble in-store displays.
Outline the importance of following company guidelines for displaying products.
Follow instructions to collect the resources needed to assemble displays.
Assist with the assembly and presentation of visual merchandising displays.
Position given products on a display to maximise impact on the customer and according to guidelines.