Business Skills for the Sport and Active Leisure Industry

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Unit Learning Outcomes

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1 — Know about marketing in the sport and active leisure industry.

Assessment Criteria

• 1.1
  Outline the importance of marketing to the sport and active leisure industry.
  
• 1.2
  Describe some core marketing skills used in a specific sport or active leisure facility.

2 — Know about customer service in the sport and active leisure industry.

Assessment Criteria

• 2.1
  Outline the importance of customer service to the sport and active leisure industry.
  
• 2.2
  Describe effective customer service skills used in a specific sport or active leisure facility.

3 — Know about business-planning and strategy in the sport and active leisure industry.

Assessment Criteria

• 3.1
  Outline the importance of business-planning and strategy to the sport and active leisure industry.
  
• 3.2
  Outline ways in which business-planning and strategy skills are applied in a specific sport or active leisure facility.
  

4 — Know about people management in the sport and active leisure industry.

Assessment Criteria

• 4.1
  Outline the importance of people management to the sport and active leisure industry.
  
• 4.2
  Describe some core people management skills used in a specific sport or active leisure facility.

5 — Know about financial and legal considerations in the sport and active leisure industry.

Assessment Criteria

• 5.1
  Outline the importance of understanding financial and legal considerations when working in the sport and active leisure industry.
  
• 5.2
  Give examples of financial and legal considerations affecting a specific sport or active leisure facility.