Overview

Framework:
Access to HE 2024
Level:
Level 3
Unit No:
Not available
Credits:
3
Guided learning hours:
Not available

Qualification Grading Type

Graded

Unit Learning Outcomes

1.

Know the nature of business.

Assessment Criteria

  • 1.1.

    Explain the nature of business including different types of business. Use examples to illustrate your answers. 

    Indicative Content

    Private, public, not for profit.

  • 1.2.

    Compare the benefits and drawbacks of the major forms of business ownership.

  • 1.3.

    Explain how the size of a business is measured.

  • 1.4.

    Identify stakeholders of relevance to a specific business.


2.

Be able to analyse business strategy.

Assessment Criteria

  • 2.1.

    Analyse what is meant by a business strategy.

    Indicative Content

    To include mission and vision statements and corporate aims and objectives.

  • 2.2.

    Analyse why a business strategy must take into account the interests of its stakeholders.


3.

Know how to use a SWOT analysis in a new business.

Assessment Criteria

  • 3.1.

    Explain the purpose and features of a SWOT analysis.

  • 3.2.

    Create a SWOT analysis for a proposed new business.