Overview
Assessment Guidance
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Explain the concept of health promotion.
Explain the importance of health promotion to society and individuals.
Outline some of the different bodies that promote health, giving examples of particular campaigns.
Describe different strategies and approaches used to promote good health.
Know about factors that affect health.
Describe how different factors (eg housing, poverty, culture) can affect health.
Know about behaviour change in relation to health promotion.
Outline different theories of behaviour change.
Describe different factors that influence behaviour change.
Describe some barriers to behaviour change and ways to overcome these.
Give reasons why an understanding of behaviour change is important in health promotion.
Be able to promote healthy behaviour.
Design an appropriate approach and supporting materials to promote a particular aspect of health to a specified target group.
Be able to review the effectiveness of a health promotion activity.
Assess the effectiveness of a particular health promotion activity.
Make recommendations for improvements in relation to a specific health promotion activity.