Visual Communication for Fashion

Overview

Framework:
RQF
Level:
Level 4
Unit No:
L/615/1582
Credits:
10
Guided learning hours:
34 hours

Aim

• To explore a range of visual communication methods and introduce students to key visualisation techniques across a range of media.
• To allow students to begin to usie industry standard software and identify suitable methods of expressing their ideas visually.

Unit Learning Outcomes

1

Be able to apply key visualisation and presentation techniques.

Assessment Criteria

  • 1.1

    Select appropriate images to illustrate text.

  • 1.2

    Create a mood board that effectively communicates a clear, specified message.

  • 1.3

    Select and utilise fonts/typography appropriate for use in fashion.

2

Be able to apply visual communication methods to promote fashion brands, products or services.

Assessment Criteria

  • 2.1

    Apply recognised visual communication methods used in the fashion industry. 

  • 2.2

    Evaluate and select the appropriate software required to create a range of visual communication outcomes. 

3

Be able to create visual outcomes using specified industry software.

Assessment Criteria

  • 3.1

    Create visual outcomes using Adobe Creative Suite.

  • 3.2

    Create a Vogue cover mock-up using InDesign and Photoshop.