Key Facts

Level:
Level 2
Subject Sector:
15.4 Marketing and Sales
Credits:
3
Qualification No:
603/6538/9
GLH:
24 hours
Total qualification time:
30 hours
Age Range:
16-18 & 19+

Qualification purpose

Prepare for further learning or training and/or develop knowledge and/or skills in a subject area

Qualification Grading Type

Pass

Assessment Methods

  • Portfolio of Evidence

  • Why choose this qualification?

    This single unit qualification is designed for learners to learn how social media marketing is used to promote products and services. They will know the characteristics of different audiences and how social media channels and platforms can be used to engage with them. Learners will create and plan social media marketing activities and draft content to promote a product or service to an audience.

    Rules of Combination

    Learners must achieve the single mandatory unit.


    Units

    Mandatory

    Learners must achieve the single mandatory unit.

    Social Media Marketing

    Level:
    Level 2
    Guided Learning Hours:
    24
    Credits:
    3
    Unit No:
    D/618/3694
    Click here to view full unit details

    What is the purpose of this qualification?

    In this unit learners will learn how social media marketing is used to promote products and services. They will understand how digital technologies, channels and platforms are used in social media marketing campaigns, and develop ideas and strategies to create and present a social media marketing campaign proposal for a particular product or service.


    What skills, knowledge, or understanding does this qualification develop?

    Learners will develop knowledge and understanding of the core areas of social media marketing.


    Progression & entry requirements

    There are no entry requirements

    Funding information

    There are now two main sources for funding information, a straightforward ESFA Qualification Search and the more detailed Find a Learning Aim website.

    The new Find a learning aim (FALA) service provides a search tool that you can use to check the funding status of any qualification, framework, unit, standard or T Level:

    View this qualification on the ESFA’s Find a learning aim website

    The Education and Skills Funding Agency search provides funding information on qualifications. It does not provide funding information for units, non-regulated activity and work placements, for this information please use Find a learning aim (FALA).

    View this qualification on the ESFA Qualification Funding Search

    How to find a learning aim

    If you’re not sure how to use the new find a learning aim website, we’ve created a handy walkthrough to help you:

    How to Use: Find a learning Aim


    We have done our best to collate and summarise the key information, and wherever possible we alert our providers to changes in funding policy.

    This funding information is provided in good faith and it is always advisable to check directly with the funding agencies before committing to delivery.